Our analysis of TI price segmentation indicated that, although the industry employed numerous price-related terms for its products, for practical purposes these could be summarised in four segments for FM cigarettes (namely, premium, mid-price, value and subvalue) and three segments for RYO tobacco (premium, mid-price and value)
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The Marketing of Dissolvable Tobacco: Social Science and Public Policy Research Needs
Cigarette taxes are volatile because of the long-run trend of lower tobacco product use, along with the ongoing problem of cigarette smuggling