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It does not promote or facilitate any illegal tobacco purchasing activities
Too expensive Packaging sucks Preferred solution: Original tins
Pointing to France and Ireland, which have introduced similar price increases and seen a dramatic drop in smoking, the campaigners claim that a 5 increase on each cigarette packet could reduce tobacco consumption in Italy by 37 per cent
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2002 June;11(2):1546
Conclusions In conclusion, IQOS presents itself as a valid alternative to traditional cigarettes thanks to its innovative tobacco heating technology, which significantly reduces exposure to harmful substances
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