Indian price references and quick-commerce listings place a 20-stick pack of Benson & Hedges around Rs 330360, comparable to premium Classic SKUs and well above many mass brands
High-grade tobacco selection Fuller, more robust flavour delivery Strong character with a smooth aftertaste Reliable consistency from advanced production standards Sleek, premium-style pack design For a stronger smoke with premium presentation and dependable quality, choose Rolled Gold Full Flavour.
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We showed respondents six different mock-ups of cigarette packs in plain packaging, with two sizes of graphic health warnings (50 and 75%) and three plain packaging colors (black, white, and Pantone 448C)
